SEO – URL Character Count Limit

I would assume that it is not unlimited, but I haven’t actually set a standard for myself for this piece like I have for the Title and Description. I realized today there absolutely a limit and the number is “70” characters. This includeswww“, “the domain name“, possibly a “category“, and then the page URL with the file extension such as “.html”.

On a page I had lengthy URL, but it got worse when the category and domain name was included. Here is an example of what I had.

www.domain.com/services/all-the-services-we-perform-in-one-super-long-line.html

Google has this url indexed as….

www.domain.com/services/all-the-services-we-perform-in-one-super-lo…

If I wanted the word “line” to be important it was being cut off. When considering your page url or slug make sure to include the full path.

I hope this helps someone else out there…

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